At Hogares Mar del Plata we value and respect your privacy. This policy describes how we collect, use and protect the personal data you provide, in compliance with Argentine Law 25.326 on the Protection of Personal Data.
1. Data controller
Hogares Mar del Plata (the "Organization") is the entity responsible for the personal data collected through the website www.hogaresmardelplata.com.
You can contact us at:
• Email: info@hogaresmardelplata.com
• Phone / WhatsApp: +54 9 223 581-6937
• Website: www.hogaresmardelplata.com
2. What data we collect
We only collect data that you voluntarily provide when contacting us, through:
• Contact forms on the website
• WhatsApp messages
• Email
• Phone calls
This data may include: full name, phone number, email address, and information you share with us about a relative's health situation.
3. How we use your data
The personal data we collect is used exclusively to:
• Respond to your queries and requests for information
• Advise you about our services and availability
• Coordinate visits or admissions to our homes
• Maintain communication during the admission process
We do not use your data for marketing campaigns without your prior consent.
4. Who we share your data with
We do not sell, rent or transfer your personal data to third parties for commercial purposes.
We may only share information in the following cases:
• With healthcare professionals directly involved in the resident's care
• When required by competent authorities in compliance with legal obligations
• With your prior explicit consent
5. Storage and security
Your data is stored in systems with reasonable security measures to prevent unauthorized access, loss or improper disclosure.
We keep data for as long as necessary to fulfill the purposes for which it was collected, or for as long as required by applicable law.
6. Your rights (Argentine Law 25.326)
Under Argentine Law 25.326 on the Protection of Personal Data, you have the right to:
• Access: know what data we hold about you
• Rectification: correct inaccurate or outdated data
• Erasure: request deletion of your data ("right to be forgotten")
• Confidentiality: ensure your data is not disclosed without justified cause
To exercise any of these rights, contact us at info@hogaresmardelplata.com with the subject "Personal data rights". We will respond within 5 business days.
The Agency for Access to Public Information (AAIP) is the Argentine authority overseeing personal data matters.
7. Cookies and tracking technologies
This website may use technical cookies necessary for proper functioning. We do not use third-party tracking cookies for advertising purposes.
You can configure your browser to reject all cookies or to notify you when a cookie is sent. If you disable cookies, some parts of the site may not work properly.
8. Changes to this policy
We may update this Privacy Policy periodically. Any significant changes will be communicated through the website. We recommend reviewing this page occasionally.
Last updated: April 2026.